Back to Calculator & HandbookCategory 14: CRO (Conversion Rate Optimisation)
📚 Tier 3 - Good to KnowID: testDurationSampleSize

Test Duration & Sample Size Planning

Pre-calculating required traffic volume and test duration using baseline CVR and Minimum Detectable Effect (MDE)

In Simple Words (Zero Jargon):

Calculating beforehand how many days and visitors you need to run a test so you don’t stop too early or waste months on a low-traffic page.

What You Get: Realistic test planning that prevents inconclusive experiments and false-positive conclusions.

Calculate Test Duration & Sample Size Planning in the Live Sandbox

Enter your campaign data to simulate break-even targets, profit leakage, and scaling curves.

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