⚡ Tier 2 - ImportantID: dealId
Deal ID
Unique identification code connecting DSP targeting to a negotiated publisher PMP agreement
In Simple Words (Zero Jargon):
A special contract code provided by a publisher that you plug into your DSP to automatically unlock discounted pricing or exclusive ad spots.
What You Get: A seamless, automated method to execute custom-negotiated publisher agreements through programmatic bidding consoles.