📚 Tier 3 - Good to KnowID: cityTierSegmentation
Tier 1 / 2 / 3 City Segmentation
Segmenting Indian customers by Metro vs Tier 2/3 city purchasing power and COD risk
In Simple Words (Zero Jargon):
Tailoring your ads, delivery promises, and COD policies depending on whether customers live in major metros (Mumbai/Delhi) or smaller towns.
What You Get: Geographic spend precision that captures high-growth Tier 2/3 demand while controlling logistics and RTO costs.