Back to Calculator & HandbookCategory 18: GEO / AEO (AI Search)
⚡ Tier 2 - ImportantID: brandMentionShareOfModel

Brand Mention Frequency (Share of Model)

% of AI-generated responses for relevant category prompts that mention or recommend your brand (AI-era SOV)

In Simple Words (Zero Jargon):

Out of 100 times people ask ChatGPT for the top products in your category, what percentage of answers recommend your brand.

Official Mathematical Equation
Share of Model% = (Prompts Recommending Your Brand ÷ Total Test Prompts for Category) × 100
What You Get: A quantifiable benchmark for measuring brand presence and sentiment inside AI language models relative to competitors.

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